Shifra is a freelance social creative, video director, & editor in New York.
Selected Campaigns
Meta / Connect 2025
LunarCrush / Nakamoto_1
Apple / Born With Wings
Music / New Life
Apple / Share Your Gifts
Apple / A New Way To
Selected Social
Brands I’ve worked with
Services
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Services .✦ ݁˖
Creative Direction
Campaign concepting + creative development
Pitching ideas to clients
Creative decks + treatments
Scripts + hooks
Visual + motion direction
Video Production
Social capture (iPhone + Sony)
Directing talent
Pre-pro + storyboards + shot lists
Post-Production
Video editing (Premiere)
Cutdowns + versions
Color + sound + finishing
About
I’m Shifra, a freelance social creative based in Brooklyn. I concept social-first campaigns for brands and develop them into high-performing, platform-native content.
I have a decade of experience in social, partnering with brands like Apple, Adobe, Meta, Marriott, and Target, and collaborating with agencies like Media Arts Lab, Wieden+Kennedy, Special, and Hecho Studios.
I’m available for freelance Social ACD roles and can plug into agency teams or work directly with brands. If a project needs production support, I can loop in my studio, Tiny Crimes.
If you’d like to get in touch, say hi at
shifra@tinycrimesstudios.com
My work has been featured in
The Washington Post, AdAge, AdWeek, Fast Company, Forbes, Hypebeast, Complex, Fortune, Campaign, and Times of India
Marriott / NCAA
Rugs USA / Nate Berkus
McDonald's / GloRilla x McDaag
Westin / Find Your Wellness
Expedia / Imagine
Meta / The Big Silly Trivia Game
Thesis / Cheap Dopamine
Target / COMING SOON